How Inbound Marketing Appeals to Every Generation

Jul 1, 2015 3:24:26 PM Posted by Brooke Moody

Ahhh, Millennials. Lazy, entitled, dreamers. Though I'd argue that most of those things aren't true, one thing that can't be argued is the fact that Millennials and technology have grown up together. As Millennials were taking their first steps towards their parents, computers were taking their first steps towards homes.

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Meet the SQUAD: Anna Kate's Video Spotlight

Jun 29, 2015 6:27:55 PM Posted by Jessie Devine

Anna Kate is one of the new Inbound Marketing Agents here at TCS. Although she tends to get nervous on camera, we think she did a great job explaining what she does here at the SQUAD. Her experience spans from the fashion scene in New York City to the PR world here in Louisville.  

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Wellness in the WorkPlace Series: Wellness Workshop Recap

Jun 26, 2015 2:12:00 PM Posted by Anna Kate Delavan

Welcome back, folks! It's your host Bama for another edition of Wellness in the WorkPlace. Back in April, we had a wellness workshop with Kimberly May from Inspire Wellness. Kimberly is a Licensed HearthMath® Provider, Wellness Coaching Specialist, Speaker, and Workshop Leader with over 10 years experience in the Health and Wellness field. She came to talk to us about stress management and keeping a healthy mindset, both of which are super important to our team here. We always want to be sure our team is feeling good inside and out.

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Our Agency Structure: Learn the Roles of our Team

Jun 23, 2015 5:20:48 PM Posted by Bryce Raley

Building an agency structure to deliver results for our clients has been a challenging task. If you look at 10 different inbound marketing agencies, you may see 10 different agency structures. The management structures are usually flat, but the job titles and number of staff in key areas may be totally different. Some agencies use hives, others departments, and others use small, nimble teams with a lot of contractors or freelancers. A few agencies have specialists. A few have generalists. Some have account managers others have inbound marketing assistants. Well, we don't know that we've settled on the long-term structure for our agency, but we have arrived at a structure for the time being. That's what we wanted to share with you in this post.

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Get to Know the SQUAD: Meet Judson

Jun 22, 2015 7:02:00 PM Posted by Jessie Devine

Judson is one of the newest team members here at TCS. He is our web and graphic designer and video editor. In fact, Judson shot, edited, and put together each and every one of our team videos! It's pretty exciting to have a full-time designer on staff... well almost full time. He's currently taking a break to get married, but we're excited to have him back in July. 

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Wellness in the WorkPlace Series: Beating the Midday Slump

Jun 19, 2015 1:08:05 PM Posted by Anna Kate Delavan

Welcome back to this week's edition of Wellness in the WorkPlace. It's your host Bama and this week we are talking about Beating the Midday Slump!

Picture it: 3 p.m. on a workday and you've been staring at your computer for the past 30 minutes accomplishing absolutely nothing, or you are practically sliding off the office chair into the floor in a puddle of unproductivity. We've all been there. It's called the midday slump.

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Four Keys to Creating Quality Blog Content

Jun 17, 2015 1:08:08 PM Posted by Adam Robinson, Guest Blogger

It is no secret that creating blog content is a key component of an effective marketing strategy; however, not all content is created equal.

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Why Hire More Salespeople When They have No Leads

Jun 16, 2015 5:37:44 PM Posted by Bryce Raley

In the inbound marketing world, we often see businesses looking to hire more sales staff to drive business development. When we're prospecting new business, we see the decisions for budget often come down to inbound marketing dollars or more inside/outside sales reps.The question I always have is, who are the new sales staff going to sell to? Crickets..........

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