April has proven to be another exciting month here at TCS as we welcomed our newest team member to the SQUAD. Judson Kovasckitz started working in our design department just this week. He's originally from Charlotte, NC and is getting married this summer. Our team and capabilities as an agency continue to grow and we're excited about putting Judson's design skills to work for our clients.
A relaxed work environment can make managers cringe and employees dance, but creating a relaxed work environment doesn't mean having relaxed standards. At TCS, we work hard, but if you walk into our office in the middle of the afternoon, you might find empty desks and people playing Mario and Ping Pong.
It's not uncommon for businesses to put web copy, blogging—content altogether—on the backburner. We've seen many website design projects come through the door that treat copy as an afterthought. The design, the pop, the visuals on the site are given much more priority than the message the business wants to convey. What happens is that these companies spend thousands of dollars, request revision after revision and mockup after mockup to make the design perfect—then pull the plug on the copy budget. What's left is a website that looks and functions amazingly, but says a whole lot of nuttin'.
There ain't no shame in the snacking game! Here at The Content Squad, when we are not working feverishly for our clients, we indulge in the occasional snack. A well-stocked breakroom is essential to employee morale. If you are in need of a few pointers in quenching the snack-atite, look no further. We have provided a simple break down on essential steps, and our favorite snacks.
For years, we've all wondered exactly what variables go into the Google Algorithm. It's the subject of conspiracies, documentaries, and many a blog post from Search Engine Land or MOZ. Some black hat SEO special opps folks have been selling SEO potions, bags of magic beans, and even underground guides for how to cook the system. They did all this without knowing the system. Good, solid, white hat SEOers have been preaching content, best practices for onsite and offsite tweaks, and genuine link building for years now. The crazy part about today is that this all goes away.